Browsing Posts tagged Keywords

13,554 Visitors via 9,653 Keywords

This screen shot from the Google Analytics of one of  my Internet coaching clients clearly shows 3 things.

1. The “Long Tail” of search is HUGE. Of the 9,653 keywords that delivered visitors to the site only one keyword delivered more than 200 visitors and it only delivered 230. Only 2 keywords delivered more than 100 visitors, combined they delivered 305, and hundreds of keywords delivered visitors in the double and single digits. These “long tail” keywords delivered well over 90% of the visitors.

2. Consistency Pays. Look at the graph. When we started in January Google was delivering between 25 and 70 free visitors per day. Today we average between 75 and 190. In May we had a 167% increase in free Google visitors since January.

3. SEO Delivers High Quality Visitors. Notice that organic Google rankings delivered 78.57% of the sites new visitors and on average those visitors spent 4:22 on 6.25 pages of the site.

Getting a 167% increase in free, high quality, visitors to ANY small business website in 5 months is dramatic, and of course “your results will vary” :-), but this is what being an Internet  marketing coach is all about. Learn more at http://imgmembers.com/join-3/

 

1 Hour Online Training Session-
How to Use Your BLOG to SEO for Long Tail Keywords

Optimizing your blog for long tail keywords can be an incredibly easy way to add hundreds or even thousands, of highly qualified visitors to your website. By using this one simple, easy to implement, strategy my analytics show that Google alone has delivered 4,493 new visitors to this website.
YouTube Preview Image
The date has been changed to Wednesday, April 11th 

“Long Tail” keywords are longer, more specific keywords that are searched on less frequently then “Head” keywords.  “SEO” is an example of a head keyword and  “seo conversion improvement strategies” is a long-tail keyword.

There are 2 primary reasons you should add Long Tail keywords to your SEO efforts:

1. Higher Conversion Ratios. A Conductor study revealed that conversion rates for long tail terms were 2.5 times greater than head terms.

2. Less Competitive. Long tail keywords are less competitive and therefore relatively little effort can often produce top Google rankings.

 This will be a 1-hour training session (I will not be selling anything). I will show you how I identify long tail keywords and the precise steps I take when optimizing my blog posts. By the way, my coaching clients who are using these same tactics to generate well over 100,000 top rankings.

Investment- $97 (Free to current coaching clients)

Date/Time- Wednesday, April 11th 11:00AM – 12:00PM Pacific Time. The session will be recorded and available to non-coaching clients for 7 days, coaching clients will have unlimited access.

Q&A- The last 10 minutes of session will be devoted to Q&A. Those who attend live will also be able to e-mail in questions and I will respond after the training session.

Using long tail optimization tactics in your blog posts can produce a HUGE increase in the number  of qualified visitors to your site and in the number of conversions produced. Enroll now- Click Here 

Yesterday I kicked off the Professional Bail Agents of the United States (PBUS) annual conference in Las Vegas with a keynote speech.

Today I had a standing room only crowd in my 90 minute training session.

HERE’S WHAT’S IN IT FOR YOU… 

The biggest “eye opener” for my audience members (and perhaps for you too) was the keyword research I did.

While preparing for this presentation I identified about 2 dozen keywords that these business owners had not even considered. These are keywords that get $20 – $55 Per Click if you were to pay Google for PPC!!!

By using SEO on these keywords they could get hundreds, even thousands of dollars worth of visitors for FREE and on keywords they had never even thought of. This was HUGE!!!

Remember keyword research is ESSENTIAL. You should probably have 60 to 200 keywords that you are focusing your SEO efforts on. If you are optimizing for less than 60 keywords I urge you to do more keyword research. If you’re stuck let me know and I’ll help get you on the right track.

On a personal note, my wife and I are having a wonderful time here in Vegas. I’m not a gambler so I have not lost and money (and I have made some thanks to my speaking engagement), we have visited with family and had some great meals including my favorite burritos and rolled tacos of all time from Roberto’s.

According to e-Consultancy at the beginning of 2010, the total worldwide search market had more than 131bn searches conducted by people aged 15 or older from home and work locations, a 46% increase from 12 months previously. This equates to more than:

  • 4bn searches per day
  • 175m per hour
  • 2.9m per minute

It’s expected that a similar rate of growth has occurred during the equivalent period, 2010-2011, and will continue to increase for the foreseeable future.

SEO is not becoming less important it’s becoming MORE important. In spite of all of the competition and all of the changes to the search algorithms SEO works and it works very, very well when it is approached properly. Primarily I’m talking about the “long tail” of search that is incredibly effective. Just last week I posted a Year-to-Date case study of one of our members who had a 167% increase in traffic from January to May ALL due to SEO in the long tail.

The starting point for optimizing the long tail is keyword research. Think in terms for identifying 100 to 200 3, 4, 5 and even 6 word “keyword phrases”.

 

13,554 Visitors via 9,653 Keywords

The image below is from the Google Analytics of one of our “Managed” members. It dramatically emphasizes 3 things.

1. The “Long Tail” of search is HUGE. Of the 9,653 keywords that delivered visitors to the site only one keyword delivered more than 200 visitors and it only delivered 230. Only 2 keywords delivered more than 100 visitors, combined they delivered 305, and hundreds of keywords delivered visitors in the double and single digits. These “long tail” keywords delivered well over 90% of the visitors.

2. Consistency Pays. Look at the graph. When we started in January Google was delivering between 25 and 70 free visitors per day. Today we average between 75 and 190. In May we had a 167% increase in free Google visitors since January.

3. SEO Delivers High Quality Visitors. Notice that organic Google rankings delivered 78.57% of the sites new visitors and on average those visitors spent 4:22 on 6.25 pages of the site.

Getting a 167% increase in free, high quality, visitors to ANY small business website in 5 months is dramatic, and of course “your results will vary” :-), but this is what IMGmembers is all about. Join the Internet Marketing Group at http://imgmembers.com/join/

 

On May 18th I decided to test the SEO impact of my blog. After some “keyword research” I decided to optimize a post for term “construction Internet marketing“. (We do a lot of SEO work for contractors I had not optimized for that term that keyword in the past.)

I wrote a 300 word optimized post. I optimized the tagging and the linking, yesterday, May 24th, that IMGmembers.com post has a #4 ranking on Google. By the way, 300 words is the minimum number of words you should have in a post. If you count the words in this post you will find it is slightly over 300 words. The fact is I added this paragraph just to hit that threshold. 🙂

Another couple of things about Blog SEO, your “Title Tag” should not exceed 60 characters and should include the keywords you are optimizing and your “Description Tag” should not exceed 160 characters, and yes it is important because it will display in the search results add effect the number of clicks you receive.

I started my blog in January with no real thought given to SEO (I was doing the SEO on InternetMarketingGroup.com & EdTaylor.com and I was not too concerned about optimizing it.) At that time I was looking at my blog as just a way for people to stay in touch with me and my Internet marketing tips.

In April I decided to test some blog SEO. I optimized 1 or 2 blog posts per week. Now, 6 weeks after I first started optimizing my blog posts, I’m getting hundreds of visitors- AND the visitors who are finding the site in the organic search engine rankings are spending on average 7 minutes and 25 seconds on the site! Pretty impressive.

If YOU haven’t already added blog SEO to your traffic building efforts I’d say the time has come.

Click the following for Help With Your BLOG SEO.

 

Panda, Google’s latest algorithm update caused many websites to drop in Google’s rankings. The primary focus of Panda was to reduce the rankings of websites that have low-quality content.

Friday Google published some questions that will help you to judge the quality of your site:

  • Would you trust the information presented in this article?s this article written by an expert or enthusiast who knows the topic well, or is it more shallow in nature?
  • Is this article written by an expert or enthusiast who knows the topic well, or is it more shallow in nature?
  • Does the site have duplicate, overlapping, or redundant articles on the same or similar topics with slightly different keyword variations?
  • Would you be comfortable giving your credit card information to this site?
  • Does this article have spelling, stylistic, or factual errors?
  • Are the topics driven by genuine interests of readers of the site, or does the site generate content by attempting to guess what might rank well in search engines?
  • Does the article provide original content or information, original reporting, original research, or original analysis?
  • Does the page provide substantial value when compared to other pages in search results?
  • How much quality control is done on content?
  • Does the article describe both sides of a story?
  • Is the site a recognized authority on its topic?
  • Is the content mass-produced by or outsourced to a large number of creators, or spread across a large network of sites, so that individual pages or sites don’t get as much attention or care?
  • Was the article edited well, or does it appear sloppy or hastily produced?
  • For a health related query, would you trust information from this site?
  • Would you recognize this site as an authoritative source when mentioned by name?
  • Does this article provide a complete or comprehensive description of the topic?
  • Does this article contain insightful analysis or interesting information that is beyond obvious?
  • Is this the sort of page you’d want to bookmark, share with a friend, or recommend?
  • Does this article have an excessive amount of ads that distract from or interfere with the main content?
  • Would you expect to see this article in a printed magazine, encyclopedia or book?
  • Are the articles short, unsubstantial, or otherwise lacking in helpful specifics?
  • Are the pages produced with great care and attention to detail vs. less attention to detail?
  • Would users complain when they see pages from this site?

What Google is asking is simply this-

  1. Can your web page content be trusted?
  2. Is the content of your web pages unique?
  3. Do you check the quality of your web pages?
  4. Do you create web pages for your visitors or for search engines?
  5. Do your web pages contain enough real content?

Remember, even if your web pages contain real content, can be trusted, are unique, are high quality and are really well written for human website visitors, you still have to make sure that Google finds your web pages relevant to the right keywords, that is SEO post Panda (and it is how we have approached SEO since 1996.) If you want to make sure Google gives your pages top rankings we can help.

If you would like help with SEO or any of your Internet marketing give us a call 541-482-4840 begin_of_the_skype_highlighting 541-482-4840 end_of_the_skype_highlighting.Very honest help at a very fair price.

Our initial keyword research and Search Engine Ranking Report is only $77. and the monthly reports are only $27! Get more info at- http://imgmembers.com/join/economy-plan/

“Search Engine Ranking Reports” are essential to SEO success. Ranking reports show where your website is ranking on each of your “keywords”, on Google, Bing and Yahoo!

Here’s a “day in the life” of our SEO process. We typically work on the SEO for several clients each day. The day starts with a Ranking Report for each client. The report shows where our clients website (and often 2 or 3 of their competitors websites) are ranking on the keywords we had already identified.

Search Engine Ranking ReportThis is image was captured from our Reporting software. It shows the differences in rankings since last month for a few of our clients that we are working on right now. Of course the client names were blurred out to maintain their privacy.

We use the ranking report to measure the success of the tactics we implemented last month and we also identify opportunities for improvement this month, for example, when we see 2nd or 3rd page Google ranking on a particular term we evaluate the competing websites that are in the higher positions and identify which additional SEO tactics could be effective in capturing a precious first page ranking.

The client of course gets access to a comprehensive report so they can see exactly where they are ranking on each of the search engines for each of the terms we are optimizing.

Identifying your best “keywords” or “search terms” is an absolute MUST for successful SEO and it is closely followed by your Search Engine Ranking Reports. You (and your SEO person) MUST know where your site is ranking on your keywords so you know what keywords to focus on. As a provider of SEO services to small businesses we want our clients to know what’s going on relative to their SEO and, as a business owner, I would think you would want to know.

If you would like help with SEO or any of your Internet marketing give us a call. 541-482-4840 begin_of_the_skype_highlighting 541-482-4840 end_of_the_skype_highlighting.Very honest help at a very fair price.

Our initial keyword research and Search Engine Ranking Report is only $77. and the monthly reports are only $27! Get more info at- http://imgmembers.com/join/economy-plan/

Every few days I get an e-mail or text from someone all excited about the latest “sexy” SEO tactic.

Just this morning I received an email from a new client all excited about a new SEO tactic they had heard about from an online friend. I could tell from the tone of the e-mail that my client was excited and eager to implement this new tactic.

Here’s the deal, the tactic she was so excited about was way, way, down the list of “most important things to do to improve your Google rankings”. I’m mean WAY down the list. The reason my client was excited is because it was easy and “new”.

Easy is good… I LOVE easy and new can be good, I usually like to let some time pass before I get too excited about new.

When it comes to SEO you MUST put first things first. And first you MUST lay the proper SEO foundation.
You MUST identify a long list of your best keywords, or keyword phrases.
You MUST have optimized content written for each keyword or keyword theme.
You MUST have the page tagging optimized.
You MUST have the site navigation and internal link text optimized.

And then, and only then, should you start looking for “sexy” ways to SEO your site or pages.

I know this post sounds a bit like a rant, and I guess it is, but I’m ranting about this because it’s SO important and because of how often I get people wanting to do all of the new, sexy, stuff before they create a solid foundation to build the SEO efforts on.

If you would like help with SEO or any of your Internet marketing give us a call. 541-482-4840 begin_of_the_skype_highlighting 541-482-4840 end_of_the_skype_highlighting.Very honest help at a very fair price.

Step 1. Before you start remodeling your current website go to your Google analytics and see what “keywords” are currently bringing visitors to your website. Copy them into a Word or Excel doc.

Step 2. Do your “keyword research” and add as many keywords as you can find to the list.

Step 3. Get a “Search Engine Ranking Report” so you can see where your site is ranking on each of the keywords you have identified.

Armed with this information you can make sure that you optimize for ALL of your important keywords.

For only $77 we will do your “Keyword Research & Search Engine Ranking Report

For a FREE Internet Marketing Review call 541-482-4840

/* ---------------------------------------------------- */
© 2017 imgmembers.com
css.php
Powered by WishList Member - Membership Site Software