Legitimate inbound links (or backlinks) are important to Google and the other search engines and here’s an easy first step.

Add optimized links from all of your own domains to the appropriate pages of your website. This includes your blog, Facebook pages, Twitter accounts, and any other social media. When you add post on these social sites be sure to include links back to your site, as appropriate.

When possible, try to insert keywords into the anchor text (the text that acts as the link, such as click here or learn more). A keyword-rich link might read “Ashland Mechanic” or “tune-up Ashland Oregon”. This will increase your keyword relevance and boost your rankings.