Pay attention!

Success with SEO, and with pretty much everything else in life, is largely a matter of paying attention.

I suggest that each month you evaluate your Search Engine Ranking Report.  Here’s one I ran for one of my clients a couple of days ago.

09-01-13 SERR

Knowing where each of your keywords is ranking on Google each month, and if they are trending up the results, or down,  is essential to success with SEO. Paying attention to the SEO tactics used for your keywords and correlating that with your rankings allows you to consistently improve your results and your bottom-line profits.